Pure Effects Keratin Protein Shampoo 1 Litre colour protection Specially curated for dry hair

Specially curated for dry hair types

bleached and damaged hair types

coarse and stressed hair restoring shine condition

Effective maintenance to keep your blonde hair vibrant

A protein-enriched conditioner specially formulated for all hair types that revitalises the hair and scalp

Pure Effects Keratin Protein Shampoo 1 Litre colour protection Specially curated for dry hairA protein enriched shampoo specially formulated for all hair types that gently cleanses as it revitalises the hair and scalp. When used in product form, Keratin strengthens the hair shaft preventing breakage and smoothes the cuticles reducing frizz and making it softer and shinier.